Kyle here.
I'm a writer in Portland, Oregon.
I like adventures with dogs and ketchup on my meatloaf.
What's your story?
Where you’ll find my work
Why That’s Good Copy?
Brevity
Because, attention spans
Humanity
Until the robots take over
Clarity
For the sake of experience
10 facts about me
Crafted corporate messaging platforms for big dreamers, grounded doers, and one brand whose goal was to be “beautifully boring.”
Been complicit in attempts to disrupt retail, humanize banking, and transform the way people book vacation rentals.
Fluent in e-commerce, finance, hospitality, commercial real estate, B2B, and consumer retail.
Helps companies inspire trust, boost revenue, drive action, and hone their voice.
Has written thousands of headlines, produced award-winning editorial stories, and created some total shit along the way.
Believes A/B testing empowers greater audience engagement.
Created meaningful executive messages, crafted glorious taglines, and failed forward (so. many. times.) along the way.
Penned advertorials that converted, created data stories that earned national media coverage, and has ghostwritten strategic content for everyone from CEOs to housekeepers.
AI prompt magician who graciously accepts feedback.
Spent several years teaching English in Kyrgyzstan as a Peace Corps volunteer.
Now share something about you
(For example, why did you come here today?)
Thanks for stopping by
This case study from Vacasa shows the range of corporate and marketing communications that have been typical of my in-house work.
